California: Social networking platform Facebook has introduced a new 'Link History' setting that will create a specific record of all links clicked on the Facebook mobile app.

Like Apple and Google, Meta has been exploring new ways to collect data while strengthening privacy since lawmakers introduced technology regulations.

The company has given users the option to avoid turning on this setting. However, the company is urging users to adopt it as the data it collects will be used for advertising.

In this regard, the company has introduced a link history feature for users, using which browsing information can be saved in one place. Users will not lose any links after the new setting.

In a pop-up in the app, the company prompts users to agree to the new tracking mechanism.

According to the company, when users use Link History, the company may use the user information to improve the advertising service.

The toggle in the pop-up is turned on by the app so that people can easily accept link history.

Facebook has assured that if the user turns off the toggle, the link history created will be deleted within 90 days.

According to Facebook's help patch, this feature is currently not available everywhere. It will be introduced globally over time.